#2 - March 29, 2009, 5:29 p.m.
At current, should a player wish to change his or her guild's name—be it for novelty or a simple change of scenery—he or she is welcome to disband and reform or create a new guild and merge assets from one to the other. If a player wishes to change his or guild name, however, because he or she believes the name ill-fit for the in-game world, the Game Master department may indeed be able to assist if we are first notified via petition. We applaud proactivity and consciousness to this degree and, while there will likely be equitable consequence, are willing to work towards a resolution that benefits everyone involved.
With that said, we do not presently offer a form of online service that will allow a player to change a Guild's name at will. While we are happy to work with those Leaders who may believe their Guild name inappropriate, as noted, paid player-controlled changes are not available at this time.
Should you believe either our policy or the availability of an online service should be revisited, Madkao, please do not hesitate to speak up within our Suggestions Forum. We want this game to both fun and fair and so appreciate any feedback you are willing to provide. :)