Who actually cares about the lore?

Q u o t e:
Just a yes or no question, do you care about the lore in this RPG?

Yes
or
No

Myself: Yes

Many people do. I certainly do and I believe that with Wrath of the Lich King, we introduce a lot of that lore in a more integral fashion for players to experience. I've seen people mention that they aren't particular fans of the lore that have still found the more integral nature of it into Wrath to be an enjoyable thing.

Q u o t e:
I used to. Killing Malygos is jumping the shark. Killing an Aspect is going too far.

Is it? Or is it just another door opening?